Developing a Customer Retention Program How to increase repeat business and build customer loyalty Today, good customer service isn't enough. You have to go the extra mile. You have to make your customers look for you -- and choose you -- time after time. This program shows you how to build the emotional partnerships with your customers that lead to lifetime loyalty.

Implement the step-by-step customer retention approach this program offers throughout your organization -- and watch your sales rise and your defections drop.

PROGRAM HIGHLIGHTS

7 specific ways to learn how customers really feel about your organization
A 3-step process for determining the true cost of losing a customer
Tracking "exiting" customers: why they're leaving, and what you can do to turn them around
Handling repairs, complaints and refunds in a way that actually builds business

 

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Product	Code	Item Price
Developing a Customer Retention Program 4 audiocassettes (3 hrs. 53 min.) Includes: 32-page workbook	10281	US$ 59.95
Developing a Customer Retention Program 4-volume video set (3 hrs. 36 min.) Includes: 32-page workbook, 20 minutes of dramatic role-play vignettes, interviews with content experts, graphic reinforcement of teaching points, interactive exercises	20593	US$ 199.95
Developing a Customer Retention Program Each additional workbook	30081	US$ 9.50

 

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